Coca-Cola x Olympics
2024 Video & Photo Advertising Campaign
Producer: Natalie Hales Wild Dingo | Video Director & Photographer: Jason Hales
We may never know how many assets came out of this project, but we do know it was A LOT! Coca-Cola partnered with us to produce content for their 2024 Summer Olympics Campaign featuring 9 Olympic athletes. Not only were we shooting for one of the largest brands in the world, but we were shooting for their partners like Delta, Wal-Mart, 7-Eleven, Costco, among others. We shot more than 20 products, and most with each athlete. We delivered 146 campaign photographs and over 80 campaign videos. Not to mention our 2nd set for even more still photographs and video assets. It was an intense couple of days, and much like our talent for this shoot we love a good challenge.